We researched e-shops with nutritional supplements, their marketing and business strategy and target customer groups. A beautiful combination of online marketing and market research. We implemented strategy for new products.

For WEBO, we identified and researched competitors in terms of target segments of their customers. For each segment, we determined the advantages and disadvantages of competing offers. They have compiled their own offer so that they can effectively differentiate themselves and at the same time be the best choice for their target customer.

To improve the business strategy, we researched competing offers from the perspective of two target groups of customers and also conducted a questionnaire survey of potential partners (reconstruction companies) to determine the potential of contracts in this area and at the same time to get these companies directly for cooperation.

Survey of high school and university IT students, finding out their preferences for employment after school, knowledge and interest in educational programs and brands.

Identification and contacting potential customers on the Czech market, finding out information about problems and customer motivation and obtaining direct contacts for further e-mail and SMS marketing.

Online survey and mystery shopping of competing companies in three main areas of operation.

To enter the new market, we chose a questionnaire survey of the target group - schools, to determine the situation and potential in the market.

Determining the satisfaction of members of the BEEP business group and evaluating for further marketing strategy.